✤
I’m Justine Win Cañete — A Filipino product designer who’s passionate about accessibility and mentoring early-mid career designers. I'm currently working in the Comms Platform team at Gusto with the goal of communicating the right message to the right user at the right time through the right channel, at scale.
✤
I’m Justine Win Cañete — A Filipino product designer who’s passionate about accessibility and mentoring early-mid career designers. I'm currently working in the Comms Platform team at Gusto with the goal of communicating the right message to the right user at the right time through the right channel, at scale.
▸ MEDIUM
Started in 2015
UX Specialty
Interaction design
Strategy
Content design
Accessibility
Domain expertise
Communication
Exp Foundations
Payments
Orders & Merch
Started in 2015
UX Specialty
Interaction design
Strategy
Content design
Accessibility
Domain expertise
Communication
Exp Foundations
Payments
Orders & Merch
Product Design Lead, Gusto
Jun 2022 - Present
Design consultant, Symph
Dec 2021 - 2022
Sr. Product Designer, Shopify
Oct 2019 - Apr 2022
Product Designer and Lead, UBX Philippines
Feb - Aug 2019
UX Designer, Talented App
Feb - Nov 2018
UI/UX Designer and Developer, Symph
Aug 2015 - Apr 2018
Product Design Lead, Gusto
Jun 2022 - Present
Design consultant, Symph
Dec 2021 - 2022
Sr. Product Designer, Shopify
Oct 2019 - Apr 2022
Product Designer and Lead, UBX Philippines
Feb - Aug 2019
UX Designer, Talented App
Feb - Nov 2018
UI/UX Designer and Developer, Symph
Aug 2015 - Apr 2018
2023 ✶ Gusto ✶ Lead designer ✶ Web
Marketing emails, notifications
A better marketing email preferences, the final evolution of Notifications settings.
3 min read
2022 ✶ Gusto ✶ Lead designer ✶ Web
Account emails, notifications
A feature allowing users to set their email preferences so they have control over account emails they receive.
5 min read
2021 ✶ Author
What if there’s a practical and guided way for anyone to get started? If you’re like me and you just want to know what you needed to know, then this crash course is for you.
2021 ✶ Shopify ✶ Lead designer ✶ Web & mobile
Vaulted cards
A feature that allows B2B merchants to manually charge a vaulted card for upfront and deferred payments.
8 min read
2021 ✶ Shopify ✶ Product designer ✶ Web & mobile
Payment terms
A feature that allows merchants to set due dates on orders so they know when to collect payment.
11 min read
2020 ✶ Shopify ✶ Lead designer ✶ Web
Store Ownership Transfer
How the re-design of the store ownership transfer workflow focused on immediate user value, and still scales gracefully.
9 min read
2019 ✶ Kalibrr ✶ Concept work ✶ Mobile
A job search for fresh grads
A design challenge to create a mobile app that helps fresh graduates find jobs.
7 min read
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Paying it forward through teaching.
100k
Medium views
50k
Medium reads
30
Talks & workshops
A manual on what I’ll keep and do differently if I were to wake up one day as newly grad
A collection of error guidelines to support a consistent, intuitive and accessible error handling experience
Three alternative solutions other than just disabling buttons
A designer’s tool to document their progress and learning
I watched Mugen Train and it reminded me of my struggle as a designer: a feeling of not being good enough
Stories of how I got from point A to the point where I’m at now
A neat way to organize observations and weed out unrelated ones
Rice People Podcast invited me to talk about design and whether creative people are born or trained
Top tips for designer job hunting, creating a stellar portfolio that gets you noticed internationally, her story in landing a job at Shopify, and so much more.
♩
Maybe it's not my weekend,
but it's gonna be my year.
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♪
Maybe it's not my weekend,
but it's gonna be my year.
Meow you doin'?
Let's keep in touch.
Ottawa, Canada
Email: justinewincanete@gmail.com
© Justine Win 2023
Product designer